New creative designing for an awareness campaign by an NGO in India
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication or IMC which is nothing but a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences.
The campaign theme is the central message that will be received in the promotional activities and is the prime focus of advertising campaign.
On the basis of the given concept as 'Save the Tree as a mother' or 'A Tree must be treated as our mother ', we have conceptualized this creative with mentioning the tentative sponsors logos onto the artwork.
Kindly note: Due to a technical reason we are unable to mention the name of the client as per the our business ethics.